The recently published RMB/BER Business Confidence Index report some 70% of South Africa’s executives to currently be unsatisfied with business conditions in the country. It is worthy to note that in the years 2004 to 2007, the satisfactory figure was 80%!

Since the Great Recession sword fell in late 2007/early 2008, business confidence has been trading in the red, without reprieve, for over nine years now!

But, if 70% of executives find business conditions unsatisfactory,then, by deduction 30% are finding conditions to be at least satisfactory. One does not have to look far to see that whilst many businesses are cutting back, retrenching, closing or generally reporting poor financial results, there are indeed some who are displaying unprecedented growth, expansion and profitability.

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To discuss this article or your business enhancement needs, contact Gordon on gordon@batbrand.co.za